Product Promotional Videos

A Promotional Product Video will explore your physical product to stylistically showcase what it does, how it looks, where to use it, or how to use it – all within the context of a piece of promotional content aimed to generate sales. There are many styles and conceptual approaches we can take to push your brand and it’s product as far as possible, this will be dependent on your sector and what your product is – a consumable in the vehicle parts area of the motor industry will be marketed vastly differently to a Belgian chocolate bar…this is where we can step in, Claymore Digital will conceptualise the shoot from top to bottom. We will provide the blueprint concept of the promo, shoot it accordingly with the objective to sell and promote your brand in mind, all whilst providing licensed assets such as music for the final cut so there are no surprises when you come to put budget behind your new video asset.

Typically with Promotional Product Videos there is no on-screen talent involved with the shoot, content is completed in a studio setup; our style focuses on articulation of a product, colour palettes and delivering the texture of what you offer as means to promote what you have on offer – for example with a past Coffee Roaster client, we captured their beans flying through the air before transitioning to the freshly brewed coffee hitting the mug. We do however provide the option for on-screen talent to appear should you need hand or mouth models enjoying your tasty treat, this will be presented in the concept phase of our collaboration.